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Jaffi's

Perfume Store Near MeFloridaDuval CountyNeptune BeachThe BeachesFirst Street

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Phone

+1 904-249-4030

Address

200 First St, Neptune Beach, FL 32266, USA

Website

www.jaffis.com

Hours

Monday 10:00 AM - 6:00 PM
Tuesday 10:00 AM - 6:00 PM
Wednesday 10:00 AM - 6:00 PM
Thursday 10:00 AM - 6:00 PM
Friday 10:00 AM - 6:00 PM
Saturday 10:00 AM - 6:00 PM
Sunday 11:00 AM - 5:00 PM

Jaffi's Introduce

Hello, Florida fashion enthusiasts! Are you searching for a clothing store that offers more than just racks of garments, but a carefully curated collection that speaks to your unique style? Look no further than Jaffi's in Neptune Beach. As a professional content writer specializing in local business descriptions, I'm excited to introduce you to this beloved boutique, a true gem in our coastal community. For 25 years, Jaffi's has been a cornerstone of local fashion, evolving with trends while consistently providing high-quality pieces and a welcoming atmosphere.

Jaffi's isn't just a place to buy clothes; it's an experience. It's where you'll find a thoughtfully selected range of styles and brands, meticulously chosen by Emilie and her dedicated staff. Whether your personal taste leans towards cool and trendy, or you prefer a more chill and comfy aesthetic, Jaffi's aims to have something that resonates with every fashionista. The emphasis here is on quality, ensuring that the pieces you invest in are not only stylish but also durable enough to become cherished parts of your wardrobe for years to come. This commitment to both style and longevity is a key reason why Jaffi's has maintained its loyal customer base for over two decades.


Location and Accessibility

Jaffi's holds a prime spot in the charming coastal town of Neptune Beach, making it a convenient and delightful destination for local shoppers. You'll find this stylish boutique at 200 First St, Neptune Beach, FL 32266, USA. This address places it right in the heart of the bustling commercial area of Neptune Beach, known for its vibrant mix of shops, restaurants, and a relaxed, beach-town atmosphere.

The location on First Street is particularly advantageous, as it's often a pleasant area for a leisurely stroll, allowing shoppers to enjoy the local ambiance before or after their visit to Jaffi's. Parking in the Neptune Beach town center is generally available, though it can vary depending on the time of day and season. Street parking and dedicated public parking areas are typically nearby, making it relatively easy to access the store. For those utilizing public transportation, local bus routes may offer connections to the area, further enhancing accessibility. The store's position ensures it's easily reachable for residents of Neptune Beach, Jacksonville Beach, Atlantic Beach, and other surrounding communities within the greater Jacksonville area. Its proximity to the ocean also adds to the relaxed and inviting atmosphere that defines the local shopping experience.


Services Offered

Jaffi's distinguishes itself through a commitment to personalized service and a comprehensive shopping experience. Here are some of the key services you can expect:

  • Curated Fashion Selection: The core service is providing a carefully curated collection of women's clothing, ensuring that every piece, from everyday wear to special occasion outfits, meets high standards of style and quality. This means less sifting through overwhelming options and more focused, inspiring choices.

  • Diverse Range of Styles and Brands: Jaffi's prides itself on catering to varied tastes, offering everything from cool and trendy pieces to comfortable and casual wear. They feature a selection of well-known and emerging brands, ensuring a fresh and exciting inventory.

  • Accessories and Jewels: Beyond apparel, Jaffi's offers a beautiful assortment of accessories, including jewelry, bags, and shoes. This allows customers to complete their entire look in one stop, with items often chosen to complement the clothing collection.

  • Personalized Styling Assistance: The staff at Jaffi's are known for being friendly, knowledgeable, and genuinely helpful. They provide personalized styling advice, helping customers find pieces that flatter their body type and suit their individual style, creating a truly tailored shopping experience.

  • Online Shopping: For the convenience of their customers, especially those with busy schedules or who prefer to shop from home, Jaffi's offers an online shopping platform. This extends their reach beyond the physical store and provides flexibility.

  • Free Home Delivery: A significant bonus, especially for local customers, is the offer of free home delivery. This thoughtful service is particularly helpful for busy parents or anyone facing transportation challenges, making it even easier to enjoy Jaffi's selections.

  • Returns and Exchanges: Jaffi's likely has a clear policy for returns and exchanges, ensuring customer satisfaction with their purchases. Details of this policy would typically be available in-store or on their website.


Features / Highlights

What truly makes Jaffi's a standout in the Neptune Beach fashion scene, and a cherished spot for Floridians, are its distinctive features and highlights:

  • 25 Years of Fashion Expertise: With a quarter-century in business, Jaffi's brings unparalleled experience to its clientele. This longevity speaks volumes about their understanding of fashion trends, customer preferences, and commitment to quality. It reflects a deep-rooted presence in the local community.

  • Carefully Curated Selection: Unlike larger chain stores that might stock a vast, undifferentiated inventory, Jaffi's prides itself on a thoughtfully curated selection. This means every piece on the rack is chosen for its style, quality, and appeal, making shopping more efficient and enjoyable for customers looking for unique items.

  • Top-Notch Quality: As highlighted by customer reviews, the quality of the pieces at Jaffi's is consistently "top notch." This emphasis on durable, well-made clothing and accessories ensures that customers are investing in items they will cherish and wear for a long time, rather than fast fashion.

  • Friendly and Lovely Staff: The customer experience is significantly enhanced by the warm and welcoming demeanor of the staff. Reviewers consistently praise "the girls working here" for being "so nice and lovely," contributing to a comfortable and pleasant shopping environment where personalized attention is a priority.

  • Versatile Styles for Every Body: The store caters to a wide range of tastes and body types, offering styles from "cool and trendy to chill and comfy." This inclusivity ensures that whether a customer is feeling their best or is on a personal style journey, they can find pieces that make them feel confident and happy.

  • Online Shopping with Free Home Delivery: This modern convenience is a significant highlight, especially for busy individuals or those with limited transportation. The option for free home delivery shows Jaffi's commitment to customer service and adaptability in today's retail landscape, bringing the boutique experience directly to your doorstep.

  • Unique Finds: Customers often discover "amazing" clothes and jewels, including shoes that "fit perfectly." This suggests that Jaffi's offers distinctive pieces that might not be readily available in larger retail chains, making it a destination for those seeking originality.


Promotions or Special Offers

Jaffi's, as a boutique known for its curated selection and quality pieces, focuses more on the intrinsic value of its offerings and personalized service rather than constant, broad-based promotions. However, like many local businesses, they may engage in various ways to reward their loyal customer base and attract new shoppers.

While specific, publicly advertised blanket "promotions" like widespread sales events might be less frequent than in larger chain stores, customers can typically expect:

  • Seasonal Collections and New Arrivals: The constant influx of new, carefully selected inventory serves as a continuous draw. The "newness" itself is a form of offer, as it means customers always have fresh styles to explore.

  • End-of-Season Sales or Clearance Events: To make way for new collections, Jaffi's may hold special clearance events or discounted sections where items from previous seasons are offered at reduced prices. These are excellent opportunities to snag high-quality pieces at even greater value.

  • In-Store Promotions or Flash Sales: Sometimes, local boutiques run unadvertised or short-term promotions directly in the store. Visiting regularly is the best way to catch these spontaneous deals.

  • Loyalty Programs or VIP Events: While not explicitly stated in the provided reviews, many independent boutiques offer loyalty programs for frequent shoppers or invite preferred customers to exclusive in-store events, trunk shows, or early access to new collections. It's always a good idea to inquire about such programs when you visit.

  • Free Home Delivery: As highlighted in a customer review, the offer of free home delivery, particularly for local orders, is a significant ongoing "special offer" that adds substantial value and convenience for shoppers, making it easier to enjoy their purchases without additional cost or hassle.

  • Social Media Announcements: Following Jaffi's on their social media channels (if they have them) is often the best way to stay informed about any upcoming events, new arrivals, or occasional special offers.

The core "promotion" at Jaffi's is the consistent delivery of high-quality, stylish, and durable fashion pieces, coupled with exceptional customer service, making every purchase feel like a worthwhile investment.


Contact Information

For those in the Florida region eager to experience the unique offerings of Jaffi's in Neptune Beach, here’s how you can connect:

  • Address: 200 First St, Neptune Beach, FL 32266, USA

  • Phone: (904) 249-4030

  • Mobile Phone: +1 904-249-4030

You can use these contact details to inquire about store hours, specific items in stock, or any questions you might have before your visit. The phone numbers provide a direct line to the friendly staff who can offer assistance and information. While the provided information focuses on direct contact, it is common for boutiques of this nature to also have an online presence, including a website and social media profiles, where you might find additional details, new arrivals, and potentially even online shopping options. Utilizing these resources can help you plan your visit or make a purchase from the comfort of your home.


Conclusion: Why This Place Is Suitable for Locals

Jaffi's is more than just a clothing store; it's an integral part of the Neptune Beach community and an ideal shopping destination for Floridians seeking a distinct fashion experience. Its suitability for locals is evident in several key aspects. Firstly, the deeply curated selection of styles and brands means that customers aren't just buying clothes; they're investing in thoughtfully chosen pieces that reflect current trends while maintaining timeless quality. This contrasts sharply with larger, less personal retail environments, offering a unique and appealing alternative for those who appreciate individuality in their wardrobe.

Secondly, the consistent emphasis on top-notch quality ensures that purchases from Jaffi's are durable and long-lasting. In a world of fast fashion, knowing that you're buying items you'll "want to keep forever" provides real value and sustainability for local consumers. This focus on longevity resonates well with a community that appreciates smart, considered purchases.

Furthermore, the personalized and friendly service provided by Emilie and her staff creates a welcoming atmosphere that fosters genuine connections. This level of attentiveness and helpfulness, highlighted by customer reviews, transforms a simple shopping trip into a delightful and supportive experience. Locals appreciate being recognized and receiving tailored advice, which larger stores often cannot provide.

Lastly, modern conveniences like online shopping and free home delivery demonstrate Jaffi's commitment to meeting the diverse needs of its local customer base. For busy parents or those with mobility considerations, these services ensure that the Jaffi's experience remains accessible and convenient, reinforcing its position as a truly local-centric business. For 25 years, Jaffi's has not just sold clothes; it has built a community, making it a perfect fit for anyone in the Florida region looking for quality fashion, personalized care, and a shopping experience that truly stands out.

Photos

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Location

Customer Reviews

Elisa De Cecco

Apr 11, 2025

The girls working here are so nice and lovely!!! And the clothes and jewels they sell are just amazing! I bought these shoes and they fit perfectly! I’m from Italy and if I get the chance to come back to Jacksonville I’ll definitely come back here too!!!❤️

Brittany Carney

Aug 08, 2024

Love this boutique! Amazing owner and staff that are so helpful. You will feel confident walking out of this store. Purchased the most comfortable staple pants and perfect heels for any occasion. A must visit in Beaches Town Center!

Teresa Pham

Mar 14, 2022

went here on a Friday morning and the people were extremely nice! Everything was really pretty and well put together! I loved trying everything on and there was great hospitality. The clothing is high sm quality and one of kind than from other places. The price point of the clothing is really expensive and on the higher side but worth it!

Tina Smithers Peckham

Jun 27, 2024

I love the selection at Jaffi’s and the customer service is the best! I’m someone who can be easily intimidated at boutiques I’ve never shopped at, but the staff always puts me at ease and has this beautiful way of being available when needed without being pushy. It is evident that they genuinely want their clients — all ages, shapes and sizes — to feel good in their clothing. And any pieces I’ve gotten from Jaffi’s have truly stood the test of time! Excellent quality.

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