7733 Olive Blvd, University City, MO 63130, USA
For residents across Missouri, finding a truly unique and personalized shopping experience can be a delightful discovery. In St. Louis, a hidden gem that has captivated locals for years is Cassie's. This isn't just another perfume store; it's a dedicated haven for fragrance enthusiasts, offering the extraordinary opportunity to create custom scents alongside a curated selection of exquisite oils and other delightful products. This article will take you on a fragrant journey through what makes Cassie's a must-visit destination for local shoppers, highlighting its unparalleled services, convenient location, and the truly personal touch that sets it apart.
Cassie's, established by owner Cassie Buell, has been a beloved fixture in the St. Louis community since its inception as "Makes Scents" in 1990. Over decades, it has evolved into a go-to shop specializing in cosmetics, beauty supplies, and, most notably, an extensive selection of fragrances. What truly sets Cassie's apart is its renowned "Scent Bar," where customers can embark on a creative journey to design their own custom-blended perfumes and scented products. This personalized approach, combined with a commitment to high-quality, long-lasting fragrance oils, has earned Cassie's a loyal following. Beyond the captivating world of scents, the store also offers a thoughtful collection of fair-trade jewelry, luxury bath and body products, and elegant home fragrance solutions like Lampe Berger. It's a woman-owned small business that prides itself on delivering exceptional customer service with a warm and attentive demeanor, making every visit a memorable experience.
Cassie's is conveniently located at 941 Midland Blvd, St. Louis, MO 63130, USA. This address places it in University City, a vibrant and accessible area of St. Louis, making it a convenient destination for residents across the metropolitan region. Midland Boulevard is a well-known thoroughfare, ensuring straightforward access by car. The presence of the store within an established local area generally means easier parking compared to more bustling commercial centers, contributing to a more relaxed shopping experience. Its accessible location helps it serve as a community hub for those seeking unique gifts or a personalized fragrance.
Cassie's offers a unique array of services centered around the art and enjoyment of fragrance, alongside other curated retail items:
- Custom Fragrance Blending (Scent Bar): This is the flagship service. Customers can work with Cassie herself to create a unique, personalized perfume oil blend from over 100 individual fragrances. This bespoke experience ensures a scent that is truly one-of-a-kind.
- Individual Fragrance Oils: For those who prefer to layer scents themselves or enjoy single notes, Cassie's offers a wide selection of pure, undiluted fragrance oils, including popular options like Egyptian Musk, Rain, and Sage.
- Scented Body Products: Customers can have their custom-blended fragrances or individual scents incorporated into body products, such as lotions, enhancing the longevity of their chosen aroma.
- Luxury Bath & Body Products: The store carries high-quality, pre-made bath and body products from brands like Thymes and Tokyo Milk, perfect for pampering or gifting.
- Home Fragrance Solutions: Cassie's is a source for Lampe Berger products, offering an elegant way to scent and purify living spaces.
- Fair-Trade Jewelry: A selection of unique, ethically sourced jewelry provides another avenue for finding special gifts or personal accessories.
- Scent Events: Cassie's hosts private, after-hours Scent Events, perfect for groups like birthdays, bridesmaids' parties, or team-building activities. Participants get to create their own custom scents, including a perfume oil and a scented body product.
- Personalized Customer Service: The owner, Cassie, is highly praised for her kind, attentive, and helpful approach, guiding customers through the scent selection process without rushing them and providing excellent post-purchase support for any issues.
- Gift Cards: Available for purchase, these offer a flexible gifting option, allowing recipients to enjoy the unique experience of creating their own scent.
Cassie's stands out in the St. Louis retail landscape for several compelling features:
- Truly Personalized Fragrance Creation: The ability to custom-blend a scent at the "Scent Bar" is the defining highlight. This isn't just about picking a pre-made perfume; it's about crafting a signature aroma that perfectly reflects individual preferences, leading to highly complimented and unique fragrances that last for days.
- Exceptional Longevity of Scents: Customers consistently rave about the impressive staying power of Cassie's fragrance oils, often noting that the scent remains "for DAYS after you've applied them (and yes, even after showering)," which is a significant differentiator from many commercial perfumes.
- Unparalleled Customer Service: Cassie herself is a major draw. Her kindness, attentiveness, and willingness to assist, even with "unfavorable technology issues," create a profoundly positive and welcoming atmosphere. This personal touch makes customers feel valued and ensures a satisfying shopping experience.
- Diverse Inventory beyond Perfume: While fragrance is central, the inclusion of fair-trade jewelry, luxury bath products, and home fragrance solutions makes Cassie's a versatile destination for unique gifts and personal indulgences.
- Support for a Small, Woman-Owned Business: For locals who value supporting independent and community-driven enterprises, Cassie's offers an opportunity to invest directly in a local entrepreneur who has passionately served the area for decades.
- Unique Experiential Shopping: Unlike large chain stores, Cassie's provides an intimate and creative experience, especially through its custom blending and Scent Events, making it a memorable outing rather than just a transaction.
While specific, regularly rotating discount promotions are not explicitly detailed for Cassie's, the business model inherently offers value through its unique services and pricing. Locals can typically expect:
- Fair Prices for Quality: Customers praise the "Great prices and quality perfumes," indicating that the value is consistently strong. Given the longevity of the oils, the cost-per-use can be very favorable.
- Scent Event Group Pricing: Cassie's offers tiered pricing for Scent Events, making it more affordable per person for larger groups (e.g., $65 per person for groups of 2, but $55 per person for groups of 3 to 9), encouraging social gatherings.
- Gift Card Flexibility: Gift cards allow recipients to choose their own scents, effectively acting as a flexible "offer" for someone looking to experience the custom blending service.
For the most current information on any special offers or upcoming Scent Event dates, it is best for local shoppers to visit Cassie's website or contact them directly. Given the personal nature of the business, direct inquiry is often the best way to learn about any current opportunities or new arrivals.
For direct inquiries about custom blending, Scent Events, store hours, or general product availability, you can reach Cassie's through the following:
- Address: 941 Midland Blvd, St. Louis, MO 63130, USA
- Phone: (314) 454-1010
- Mobile Phone: +1 314-454-1010
It is always recommended to call ahead, especially if you have a specific request or would like to discuss booking a Scent Event.
Cassie's in St. Louis, Missouri, is exceptionally suitable for local residents for several compelling reasons, offering a truly distinctive and valuable experience that transcends typical retail. Its primary appeal lies in the unparalleled opportunity for personalized fragrance creation. For Missourians seeking a signature scent that is genuinely unique and long-lasting, the Scent Bar provides a creative and engaging process, guided by Cassie's expert touch. This bespoke service ensures that customers leave with a fragrance that not only smells incredible but also elicits compliments and leaves a lasting impression for "DAYS," as enthusiastically noted by loyal patrons. This is a level of customization and quality often missing from mass-market options.
Secondly, the exceptional customer service provided by Cassie herself is a major draw. Her kindness, attentiveness, and willingness to assist every customer, even with post-purchase issues, foster a warm and inviting atmosphere. This personal connection makes locals feel valued and understood, transforming a shopping trip into a delightful interaction with a cherished community member. Supporting Cassie's also means supporting a local, woman-owned small business that has contributed to the St. Louis community for decades, aligning with the growing desire among locals to patronize independent enterprises.
Furthermore, the inclusion of fair-trade jewelry, luxury bath products, and home fragrances means Cassie's offers more than just perfume; it provides a curated selection of unique items perfect for thoughtful gifts or personal indulgences. Its accessible location in University City makes it a convenient and worthwhile destination. For any Missouri resident looking for an extraordinary sensory experience, a truly personalized product, and the warmth of supporting a dedicated local entrepreneur, Cassie's is an indispensable and cherished St. Louis treasure.