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  • SEPHORA
SEPHORA ico

SEPHORA

Perfume Store Near MeNorth CarolinaForsyth CountyWinston-SalemSouth Stratford Road

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Phone

+1 336-728-6978

Address

256 S Stratford Rd, Winston-Salem, NC 27103, USA

Website

sephora.com

Hours

Monday 10:00 AM - 7:00 PM
Tuesday 10:00 AM - 7:00 PM
Wednesday 10:00 AM - 7:00 PM
Thursday 10:00 AM - 7:00 PM
Friday 10:00 AM - 7:00 PM
Saturday 10:00 AM - 7:00 PM
Sunday 12:00 AM - 6:00 PM

SEPHORA Introduce

For beauty enthusiasts throughout Winston-Salem and the wider North Carolina region, SEPHORA at South Stratford Road stands as an iconic and highly anticipated destination. It's not just a "clothing store" in the traditional sense, but rather a world-renowned beauty retailer that offers an expansive and carefully curated selection of makeup, skincare, fragrance, and haircare products. SEPHORA is where innovation meets indulgence, providing a vibrant space for discovery, experimentation, and professional advice.

SEPHORA has established itself as a leader in the beauty industry by offering an unmatched assortment of both established luxury brands and emerging indie labels. From cult-favorite foundations and cutting-edge serums to signature perfumes and salon-quality haircare, the shelves are stocked with products that cater to every skin type, tone, and personal preference. The store is designed to be an interactive playground for beauty lovers, allowing customers to sample products, test shades, and explore new trends. While some customer experiences, as highlighted in recent reviews, can occasionally fall short in terms of immediate greeting or managing store environment issues like unsupervised product sampling, the core offering remains a powerful draw. SEPHORA's commitment to variety, accessibility of testers, and its Beauty Insider loyalty program makes it a crucial resource for North Carolina residents looking to elevate their beauty routines or find that perfect new product.

Location and Accessibility

The SEPHORA store in Winston-Salem, North Carolina, is conveniently located to serve a broad community, ensuring easy access for all your beauty needs. You'll find this premier beauty retailer at:

256 S Stratford Rd, Winston-Salem, NC 27103, USA

South Stratford Road is a well-trafficked and easily identifiable commercial corridor in Winston-Salem, making the store highly accessible from various parts of the city and surrounding areas. The location typically offers ample parking, contributing to a hassle-free shopping experience. Being situated in a prominent retail area means that SEPHORA is often near other shopping and dining establishments, allowing North Carolina residents to combine their beauty visit with other errands or leisure activities. While the storefront might blend in with other establishments along the road, once you are in the parking lot, the entrance is generally clear and welcoming.

Services Offered

SEPHORA in Winston-Salem offers a variety of services designed to enhance the customer's beauty journey, beyond just product sales:

  • Extensive Product Selection: A vast inventory of makeup, skincare, haircare, fragrance, bath & body, and beauty tools from hundreds of renowned and emerging brands, catering to diverse preferences and needs.
  • Beauty Services (In-Store): Many SEPHORA locations offer in-store beauty services. While availability can vary, these commonly include:
    • Makeup Services: Options like "Feature Focus" (e.g., eyes, complexion, lips) or "Full Face" makeup application, often redeemable with a minimum product purchase.
    • Beauty Lessons: Personalized sessions focusing on specific techniques or product application.
    • Waxing Services: Primarily brow waxing, often including brow tinting and other facial waxing options.
    It's recommended to check sephora.com/happening or call the store directly for the most up-to-date list of available services and booking requirements.
  • Beauty Advisor Assistance: Trained beauty advisors are typically available on the sales floor to provide personalized recommendations, product demonstrations, and general beauty advice across all categories.
  • Product Sampling & Testers: Customers are encouraged to explore and try products via testers (though responsible use is encouraged to maintain store cleanliness, as highlighted in some feedback).
  • Beauty Insider Program: A free loyalty program that allows customers to earn points on every purchase, which can be redeemed for rewards, exclusive access to sales, and birthday gifts.
  • Buy Online, Pick Up In Store (BOPIS) & Curbside Pickup: Customers can shop on Sephora.com and pick up their orders conveniently at the Winston-Salem store, often within two hours.
  • Return Policy: A generous return policy typically allows returns on new or gently used products within a certain timeframe, enhancing customer confidence.
  • Gift Card Sales: SEPHORA gift cards are available, making them a popular choice for beauty enthusiasts.

Features / Highlights

SEPHORA in Winston-Salem offers several key features and highlights that contribute to its popularity as a premier beauty destination in North Carolina:

  • Unparalleled Product Assortment: SEPHORA is renowned for its vast and diverse selection of beauty brands, from accessible favorites to high-end prestige lines. This allows customers to explore a wide range of options in makeup, skincare, fragrance, and haircare, all under one roof.
  • Interactive Shopping Experience: The store is designed to be a hands-on environment where customers can freely swatch makeup, test fragrances, and experiment with different products, fostering a sense of discovery and personal exploration.
  • Beauty Insider Loyalty Program: This robust program provides significant value to loyal customers through earned points redeemable for products, access to exclusive sales events, and special birthday gifts, encouraging repeat visits and engagement.
  • Expert Beauty Advisor Access: While individual experiences may vary, SEPHORA aims to provide knowledgeable beauty advisors who can offer personalized recommendations and assistance, guiding customers through the extensive product range to find items best suited for their needs.
  • Professional In-Store Beauty Services: The availability of services like makeup application and brow waxing (check specific store for current offerings) adds a practical dimension to the shopping experience, allowing customers to get professional help or learn new techniques.
  • Convenient Online Integration: Features like "Buy Online, Pick Up In Store" seamlessly blend the digital and physical shopping experiences, offering flexibility and efficiency for busy North Carolina shoppers.
  • Dynamic Atmosphere: For many, SEPHORA represents a vibrant and exciting space for all things beauty, constantly introducing new brands, trends, and product launches.

It's worth noting that while the store generally strives for excellent customer experience, some feedback has pointed to areas for improvement such as the consistency of staff greetings and management of product testers. However, the core appeal of its vast product range and service offerings remains a strong highlight.

Promotions or Special Offers

SEPHORA frequently offers a variety of promotions and special deals, allowing North Carolina beauty enthusiasts to indulge in their favorite products and discover new ones while saving. While specific offers change regularly, here's an overview of common promotions you can expect at the Winston-Salem location and through SEPHORA's programs:

  • Beauty Insider Program Benefits:
    • Points Redemption: Earn points on every purchase, redeemable for discounts on future purchases or exclusive "Rewards Bazaar" items.
    • Birthday Gift: Beauty Insider members receive a free birthday gift annually.
    • Seasonal Sales & Exclusive Access: Members, especially VIB and Rouge tiers, often get early access to major sales events (e.g., Spring Savings Event, Holiday Savings Event) with significant percentage-off discounts across most brands.
    • Bonus Point Events: Periodically, earn bonus points on specific brands or product categories.
  • Weekly Deals & Promotions: SEPHORA consistently features new promotions on their website and in-store, often including:
    • Limited-Time Discounts: Percentage-off or dollar-off deals on select products or brands.
    • Gift With Purchase (GWP): Receive a free mini, deluxe sample, or full-size product with qualifying purchases, often tied to specific brands or minimum spend.
    • "Weekly Wow" or "Daily Deals": Special deep discounts on a few popular items for a limited time.
  • Free Samples: Customers often receive free samples with online orders, and in-store beauty advisors can sometimes provide samples of certain products to try before purchasing.
  • Trial & Value Sets: SEPHORA offers numerous value sets and mini-size products, allowing customers to try multiple items at a lower price point or stock up on travel-friendly versions.
  • First Purchase Discounts: New customers who sign up for email newsletters or the Beauty Insider program may receive an introductory discount.
  • Credit Card Benefits: The Sephora Credit Card offers additional rewards and exclusive perks for cardholders.
  • Sale Section: A dedicated "Sale" section online and often in-store features marked-down items, including discontinued products or limited-time offers.

To stay updated on the latest promotions and maximize savings, North Carolina shoppers are highly encouraged to sign up for the free Beauty Insider program, download the SEPHORA app, and check the "Beauty Offers" section on Sephora.com frequently.

Contact Information

For any inquiries, to inquire about specific products, or for assistance with beauty services at SEPHORA in Winston-Salem, you can use the following contact details:

Address: 256 S Stratford Rd, Winston-Salem, NC 27103, USA

Phone: (336) 728-6978

Mobile Phone: +1 336-728-6978

Standard store hours are generally Monday to Saturday: 10:00 AM - 9:00 PM, and Sunday: 11:00 AM - 7:00 PM. However, it's always recommended to call the store directly or check the official SEPHORA website for the most accurate and up-to-date operating hours, especially around holidays or for specific beauty service availability.

Conclusion: Why this place is suitable for locals

For the vibrant and diverse residents of Winston-Salem and across North Carolina, SEPHORA at 256 S Stratford Rd is an exceptionally suitable and enriching destination for all things beauty. Its core strength lies in its expansive and meticulously curated selection of prestige and mass-market beauty products, offering a breadth of choice unmatched by many other retailers. This ensures that every local, regardless of their skin type, tone, or budget, can find products tailored to their unique needs and preferences.

Beyond the impressive inventory, SEPHORA provides an immersive and interactive shopping experience, allowing customers to freely explore, swatch, and discover new favorites. The added value of in-store beauty services, from makeup applications to brow waxing, transforms it into a comprehensive beauty hub. While some isolated instances of customer service issues, such as a lack of initial greeting or challenges with managing unsupervised product sampling, have been noted, the overall appeal stems from its dedication to variety, accessibility, and its rewarding Beauty Insider loyalty program. For North Carolinians who view beauty as a journey of discovery and self-expression, and who appreciate having access to a world of options and expert guidance, SEPHORA stands as an indispensable resource, empowering them to explore, experiment, and confidently enhance their personal style.

Photos

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Location

Customer Reviews

tayba1316

Jun 05, 2025

Shopped today 6/5, there were maybe 5 customers in the store total and not one employee greeted me or asked me if I needed help. A few even walked by me and said nothing. I needed help with the perfume and they were all standing in a group talking, I felt like I was interrupting or something. If I’m going to drop over $100 for perfume I at least expect to be greeted or something. Walked out and didn’t get anything. I will only shop online or at hanes mall for now on.

Pam Norris

May 25, 2025

I'm disappointed to see that children are being allowed to sample products unsupervised, resulting in significant mess and disruption throughout the store. I had intended to purchase skincare items, but was unable to access the eye cream because a group of tweens was handling and playing with the products in that section. This reflects poorly on store management and compromises the shopping experience for paying customers.

Lera Mitchell

Jan 16, 2025

I visited today and received excellent customer service from Alayna. She took the time to help me understand what products would work best with my skin. I’m incredibly impressed with her experience and the care she took in picking products for me. I highly recommend people ask for her when they visit.

J

May 28, 2025

Every time I come here, I get bombarded from the employees. I like to look in “peace” and instead, I get harassed by the employees. Some people (like myself) don’t like to be continuously asked if they need help. Once is plenty and when I say no, I actually mean it. I always just leave without buying anything because of this.

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