sQecial Media

For those in Lexington and across Kentucky who appreciate the truly unique, the thought-provoking, and the wonderfully eclectic, sQecial Media is a must-visit destination. This beloved independent book and gift shop, nestled in the heart of Lexington, offers an experience far beyond that of a typical retail store. It's a treasure trove of discovery, where every shelf and corner holds something unexpected and intriguing, from obscure literary gems and global art to mystical tools and fragrant incense.

sQecial Media has cultivated a reputation as a place where curiosity is rewarded and individuality is celebrated. Unlike larger chain stores, this shop is meticulously curated, reflecting a passion for diverse subjects and a commitment to showcasing items that are often hard to find elsewhere. Whether you're searching for a profound read, a meaningful gift, or simply a dose of inspiration, sQecial Media invites you to linger and explore. It’s the kind of place where you can easily lose track of time, absorbed in the sheer variety and fascinating nature of its offerings.

This local gem not only provides a unique retail experience but also stands as a cultural landmark within the Lexington community. It’s a testament to the enduring appeal of independent businesses that prioritize unique selection and a distinctive atmosphere over mass-market appeal. For Kentuckians seeking a retail experience that truly sparks joy and discovery, sQecial Media offers an unparalleled journey into the world of the "eclectic."

sQecial Media is conveniently located at 371 S Limestone Suite 220, Lexington, KY 40508, USA. This puts it in a vibrant area of downtown Lexington, just outside the University of Kentucky campus. South Limestone Street is a bustling thoroughfare, making the shop easily accessible for students, locals, and visitors alike.

It's important for visitors to note that sQecial Media is located on the second floor, specifically above Han Woo Ri and The Album. As it's in an older building, access is via stairs only, which is a consideration for those with mobility concerns. However, the store does offer free parking for customers in a small lot directly behind their building, accessible from Jersey Street. Additionally, there is metered parking available on Limestone, which is free all day on Saturdays, Sundays, and select holidays. This combination of central location and dedicated parking options makes it a feasible destination for many, despite the stair-only access.

sQecial Media offers a diverse range of products and services, primarily focused on retail, but with an emphasis on discovery and unique finds:

• Extensive Book Collection: A wide array of books covering nearly "every subject imaginable," including literary fiction, translated literature (organized by country/language of origin), art, design, LGBTQ+ themes, spirituality (Wiccan, Pagan, Eastern Religions), folklore, mythology, mindfulness, and more. They carry both new and used books.
• Eclectic Gifts & Curiosities: A vast selection of unique items such as incense, candles, jewelry, stones & crystals, tarot & oracle decks, statues & miscellany, tapestries & soft goods, toys & puzzles, and various "little things from around the world."
• Cards & Stationery: A selection of greeting cards and stationery items.
• Soaps & Body Products: Various personal care items.
• Art and International Items: Features art from around the world and emphasizes BIPOC and LGBTQ+ created works, giving them premium shelf space.
• Gift Certificates: Available for purchase, allowing recipients to choose their own unique items.
• Online Shopping: The store offers online purchasing, as noted by a customer who bought from them online during Independent Bookstore Day.
• Knowledgeable and Friendly Staff: Customer reviews frequently highlight the friendly and helpful owners/workers, who are described as "absolute godsend(s)" and "extremely helpful but not pushy" in other contexts, and here as "very friendly." They are often able to offer guidance on the diverse selection.
• COVID-19 Awareness (as of 2025 review): A customer noted that the staff remained "COVID-aware in 2025," indicating a continued commitment to customer safety and health protocols.

sQecial Media is distinguished by several key features that make it a truly special place for Lexington locals:

• Highly Eclectic & Diverse Selection: The store is renowned for its "so eclectic" inventory, spanning a vast range of books on "EVERY subject imaginable" and unique gifts, making it a place where shoppers are guaranteed to find something unexpected and personalized.
• Support for Diverse Voices: A strong commitment to showcasing BIPOC and LGBTQ+ created works, giving them "premium shelf space," highlights the store's inclusive and forward-thinking approach. The translated literature section, organized by country/language, is also a unique and praised feature.
• Unique Atmosphere and Aesthetic: Customers consistently praise the "GREAT atmosphere" and "aesthetic," creating a comfortable and inspiring environment for Browse. This distinctive vibe encourages lingering and exploration.
• Independent & Local Business: As an independent and women-owned establishment founded in 1972, sQecial Media has deep roots in the community and offers a shopping experience distinct from chain stores.
• Focus on "Hard-to-Find" Items: The store's historical commitment to being "your best alternative for the important, interesting, and hard-to-find" remains a strong draw for customers seeking niche or avant-garde items.
• Community Engagement: The store's "SQecial News" section on its website indicates participation in anniversary celebrations and support for local non-profits, demonstrating its community involvement.

sQecial Media, as an independent and unique establishment, engages in various promotions and offers, often tied to its history and community involvement:

• Anniversary Celebrations: The store frequently celebrates its anniversaries (e.g., 51st, 52nd, 53rd) with in-store deals, such as mystery cards with discounts given to customers visiting during the celebration week.
• Seasonal Sales: Promotions like "Spring Equinox Sale" indicate that the store offers sales around specific times of the year, providing discounts on their unique inventory.
• Support for Local Non-Profits: As part of their anniversary celebrations, sQecial Media has historically donated a percentage of their sales (e.g., 10% of March sales for their 51st anniversary) to local non-profits focused on various social causes (e.g., reproductive justice, LGBTQIA+ rights, community care, and sustainability). While not a direct discount to customers, it's a promotional activity that encourages patronage by aligning with community values.
• Themed Mystery Boxes: The store sometimes offers "Themed mystery box" items at various price points, providing a fun and surprising way for customers to get a curated selection of their unique products.
• Gift Certificates: Available for purchase in various denominations, these act as a versatile promotion, allowing recipients to choose exactly what they want from the eclectic collection.
• "New Additions" Spotlight: While not a direct discount, the "New Additions" section on their website highlights new stock, sometimes including branded merchandise like "SQecial Media shirts and bags" for a set price.

To stay updated on specific sales, events, and community initiatives, it's recommended that customers check the "SQecial News" section on their official website or follow their social media channels, as these are often the primary channels for announcing promotions.

For inquiries about products, current stock, specific services, or store hours, sQecial Media in Lexington, KY, can be reached using the following contact details:

Address: 371 S Limestone Suite 220, Lexington, KY 40508, USA

Phone: (859) 255-4316

Mobile Phone: +1 859-255-4316

Their general in-store shopping and curbside pickup hours are typically Monday through Saturday from 11:00 AM to 6:00 PM. The store is closed on Sundays. However, it is always recommended to check their official website or call ahead for the most current and accurate operating hours, especially around holidays or for any special events they might be hosting.

For the discerning residents of Lexington and beyond in Kentucky, sQecial Media stands out as an exceptionally suitable and cherished local destination. Its appeal is multifaceted, deeply rooted in its unique identity as an independent, women-owned establishment that champions diversity, intellectual curiosity, and eclectic discovery.

The store's dedication to offering "the niche, the avant-garde, and the otherwise hard-to-find" makes it an invaluable resource for locals who seek items that transcend mainstream retail. Whether it's a specific translated literary work, a unique piece of art, or a spiritual tool, sQecial Media consistently delivers. This curated selection, combined with the emphasis on giving "BIPOC and LGBTQ+ created works premium shelf space," fosters an inclusive environment that resonates with a progressive and open-minded community.

Customer reviews consistently highlight the positive atmosphere, the vast and varied selection, and the friendly, helpful staff. This personal touch, where owners/workers are described as "very friendly" and engaged, creates a welcoming space that encourages exploration and connection—a stark contrast to the often impersonal experience of larger stores. The mentioned "COVID-aware in 2025" approach also demonstrates a thoughtful consideration for customer well-being, further building trust.

While its second-floor location with stair-only access might pose a minor challenge for some, the overall benefits, including free customer parking and a central spot near the University of Kentucky, largely outweigh this. For Kentuckians who value supporting independent businesses, discovering truly unique gifts, and immersing themselves in an environment that celebrates creativity and diverse perspectives, sQecial Media is not just a gift shop; it's a cultural landmark and a true local treasure.