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  • Bluemercury
Bluemercury ico

Bluemercury

Perfume Store Near MeGeorgiaFulton CountyAtlantaBuckheadWest Paces Ferry Road Northwest

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Phone

+1 404-467-9100

Address

37 W Paces Ferry Rd NW, Atlanta, GA 30305, USA

Website

stores.bluemercury.com

Hours

Monday 10:00 AM - 6:00 PM
Tuesday 10:00 AM - 6:00 PM
Wednesday 10:00 AM - 6:00 PM
Thursday 10:00 AM - 6:00 PM
Friday 10:00 AM - 7:00 PM
Saturday 10:00 AM - 7:00 PM
Sunday 11:00 AM - 6:00 PM

Bluemercury Introduce

For those in Georgia looking to elevate their beauty routine, finding a reliable and comprehensive resource for high-quality makeup and skincare products, along with expert advice, is key. While many options exist, one prominent name that often comes up in conversations about luxury beauty is Bluemercury. Located conveniently in Atlanta, Bluemercury positions itself as a go-to destination for beauty enthusiasts and those seeking professional guidance.

Introduction / Overview

Bluemercury is more than just a beauty store; it aims to be a full-service beauty experience. It offers a carefully curated selection of luxury brands in skincare, makeup, hair care, and fragrance, appealing to a clientele that values quality and efficacy. Beyond simply selling products, Bluemercury is known for its approach to personalized service. Their beauty experts are intended to provide tailored recommendations, helping customers navigate the vast world of beauty to find exactly what suits their individual needs. This focus on a personalized shopping experience, coupled with a wide array of premium products, is designed to set it apart from other retailers in the Georgia market.

Location and Accessibility

Conveniently situated in the heart of Atlanta, the Bluemercury location we are focusing on is at 37 W Paces Ferry Rd NW, Atlanta, GA 30305, USA. This address places it in a prime, accessible area within the city, making it a convenient stop for residents across Atlanta and the surrounding communities in Georgia. Whether you're driving from Buckhead, Midtown, or other parts of the metropolitan area, the store's central location typically allows for straightforward access. Public transportation options are also available in the vicinity, offering an alternative for those who prefer not to drive. Its placement within a well-known commercial district further enhances its accessibility, as it’s often near other shops and dining establishments, making it easy to incorporate a beauty stop into your day's errands or leisure activities.

Services Offered

Bluemercury aims to provide a range of services designed to enhance the customer's beauty journey, beyond just product sales. While the specific availability of services can vary and it's always recommended to call ahead for the most current offerings, common services at Bluemercury locations often include:

  • Makeup Consultations: Expert beauty advisors are often available to provide personalized makeup application tips, help with color matching, and suggest products tailored to your skin type and desired look.
  • Skincare Consultations: These consultations typically involve an assessment of your skin concerns and goals, followed by recommendations for a customized skincare regimen using their high-end product lines.
  • Mini-Makeovers: For a quick refresh or a taste of a new look, mini-makeovers are often offered, focusing on specific features like eyes or lips.
  • Product Sampling: Customers can often receive samples of products to try at home, allowing them to test effectiveness and suitability before committing to a full-size purchase.
  • Expert Advice: The staff is trained to provide in-depth knowledge about the ingredients, benefits, and application techniques of the various brands they carry.

Features / Highlights

Bluemercury differentiates itself through several key features and highlights that appeal to its target audience in Georgia:

  • Curated Selection of Luxury Brands: They stock a wide array of prestigious skincare, makeup, fragrance, and hair care brands, many of which are exclusive or hard to find elsewhere. This focus on high-end products is a major draw for customers seeking premium quality.
  • Knowledgeable Beauty Experts: The staff is typically trained to be well-versed in the products and trends, offering informed recommendations and personalized guidance.
  • Personalized Shopping Experience: The emphasis is often on one-on-one interaction, ensuring customers receive dedicated attention to address their specific beauty needs and concerns.
  • In-Store Events and Promotions: Bluemercury frequently hosts special events, often featuring brand representatives, exclusive product launches, and opportunities for complimentary services or gifts with purchase.
  • BlueRewards Loyalty Program: They offer a loyalty program that provides members with perks like free shipping and rewards points for purchases, encouraging repeat visits and building customer loyalty.

Promotions or Special Offers

While specific promotions can change frequently, Bluemercury is known for offering various incentives to its customers in Georgia. These can include:

  • Seasonal Sales: Expect sales events around major holidays or specific seasons, offering discounts on a wide range of products.
  • Gifts with Purchase: Often, when you purchase a certain amount from a specific brand, you'll receive complimentary deluxe samples or travel-sized products.
  • Exclusive Member Perks: Members of their BlueRewards loyalty program often receive exclusive discounts, early access to sales, and special birthday treats.
  • Complimentary Services: During special events or promotional periods, stores may offer complimentary mini-facials, makeovers, or product demonstrations.

It’s always a good idea to check their official website or call the Atlanta store directly to inquire about current promotions and upcoming events to make the most of your visit.

Contact Information

For direct inquiries or to confirm service availability before your visit, here is the contact information for Bluemercury in Atlanta:

Address: 37 W Paces Ferry Rd NW, Atlanta, GA 30305, USA

Phone: (404) 467-9100

Mobile Phone: +1 404-467-9100

It's always recommended to call ahead, especially if you're looking for specific products or want to book a consultation, as services and stock can vary.

Conclusion: Why this place is suitable for locals

For locals in Georgia, particularly those in the Atlanta metropolitan area, Bluemercury at 37 W Paces Ferry Rd NW offers a distinct advantage as a beauty destination. While some customer experiences have raised concerns about product freshness, stock availability, and staff interactions, it's important to consider that individual experiences can vary, and a brand of Bluemercury's stature typically strives for high standards.

The store's dedication to stocking a diverse and often exclusive range of high-end beauty brands means that residents have access to products that may not be readily available elsewhere locally. This saves Georgians the hassle of ordering online and waiting for shipping, allowing them to physically test products and receive immediate gratification for their beauty purchases. The focus on personalized consultations, when successfully executed, provides a valuable service for those who appreciate expert advice and tailored recommendations over a self-service model. This can be especially beneficial for individuals seeking to refine their skincare routine or find the perfect shade of foundation.

Furthermore, the opportunity for in-store events and the BlueRewards loyalty program add layers of value for regular customers. These aspects can transform a simple shopping trip into an engaging experience, offering chances to discover new products, learn from brand representatives, and earn rewards on purchases. For Georgians who prioritize a hands-on, consultative approach to their beauty shopping and are looking for premium products, Bluemercury remains a noteworthy option. It provides a local hub for luxury beauty, inviting residents to explore a world of high-quality cosmetics and skincare with the potential for expert guidance.

Photos

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Location

Customer Reviews

Pixie

Mar 10, 2025

Products are dated. I bought a vitamin C serum and got it home and it was yellow. I took it back and they exchanged it for another one and I opened it there in the store and it was also yellow and had a bad smell to it. I purchased the same product from another retailer and it was clear and did not have a bad smell. Be careful what you purchase here. Staff was not friendly. Store seemed unkept. I was the only one in there, but was never asked if I needed assistance.

Lexi M

Jun 08, 2025

They are always out of stock of items and stock is in the way every time I go. Not a good experience or look for the store. Makes me not want to come back at all, what’s the point?

R C

Mar 18, 2025

Sales representatives are polite and helpful but there are never any products in stock.

Melissa Gordon

Sep 02, 2024

I pop in to Blue Mercury by Whole Foods on West Paces to solve something quickly. Aisha is my person - has always steered me to the right products and it is so encouraging, in a human to human way. I always leave there lifted up!

Sarian Potin

Feb 11, 2024

Sunday February 11th at around 3:40 I walked in the only attendant saw didn't greet me or acknowledge my presence. She was with one customer. I waited roughly 15 minutes until she was done. Someone came in after me. She deliberately skipped me and went to the person after me. I never been so upset in my life. Why did she do that? If you want better service take your money elsewhere or online.

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